The average American is exposed to around 4,000-10,000 ads in a single day. In such a saturated market, finding eye-catching ways to make your business stand out is crucial.

A great way to do this is by giving your customers something fun to display. By designing snappy promotional stickers for your business, you can score some valuable attention from potential clients.

Read on for our top five ways to use promotional stickers to advertise your business.

How to Design Your Promotional Stickers

Your business’s promotional stickers don’t have to be purely informational like exhibit stickers. In fact, you’ll catch more attention if you include a colorful graphic, funny slogan, or other unique detail.

When you’re designing your promotional stickers, start with a graphic or logo that you think people will want to display. Die-cut stickers in fun shapes are always a good way to go. You’ll be getting loads of free advertising when potential clients decorate their belongings (or other places) with your stickers.

Don’t forget to also include your company’s name, as well as a website and/or your business address. That way, you’ll be featuring all the necessary information to help your business grow.

1. Give Away Free Promotional Stickers

One of the best (and most popular) ways to use promotional stickers is by giving them away. Again, you want your sticker to be something your clients will want to display, regardless of your business.

Bring free promotional stickers to trade shows and events for a cheap and effective giveaway at your booth. You can also leave a stack in your place of business for people to take as they please.

2. Send Promotional Stickers in the Mail

If you’re already sending out mailers to prospective customers, why not include free promotional stickers? This will help break the monotony of the traditional junk mail your customers receive, making your business stand out amongst all the others.

You’ll also get loads of free advertising when your customers stick the stickers around, wherever they are!

3. Decorate Your Storefront

If you’ve got a physical store you’re working with, use your promotional stickers to decorate your storefront. It will help draw attention to your place, and might even bring people in to get stickers of their own!

4. Include Stickers on Your Packages

Another great use for promotional stickers is to include them on any shipments of your product. Not only will this grab the attention of your recipient, but it might also capture the gaze of postal workers, truck drivers, and anyone else who might see your box.

5. Stick Promotional Stickers to Your Floor

A brilliant and unexpected way to feature promotional stickers in your place of business is by sticking them to the floor! That way, they’ll capture the attention of people walking around, while beautifying the place and adding some visual appeal! It’s a unique and creative way to generate interest in your business.

Promote Your Business With Stickers!

With all the marketing out there, now is a more important time than ever to find new and creative ways to promote your business. Now that you’ve got a few ideas for using promotional stickers, start knocking out some designs today!

For more advertising and marketing suggestions, check out our other blog entries.

There’s no doubt that one of the most difficult parts of managing a corporate culture is hosting corporate events. There are always so many different things to keep track of when hosting a corporate event.

You want to make sure that the event is not too stuffy, but also doesn’t cross a line into unprofessionalism either. You need event ideas that are fun, but also provide a certain purpose that will grow the company’s cause. Otherwise, the money that you invest in hosting the event is just put to waste.

For five great corporate event ideas, look no further than this article.

1. A Picnic Cookout with Music

One reason why your employees may not enjoy their job at your company is that they have to spend some of the best hours of the day inside! By taking your corporate event outside, you can help your employees get some of that sunshine that their otherwise-sedentary work-life so desperately requires!

Make sure that you get some great food (barbecue with some side vegan options is always a good choice) with great music. Schedule it on a day that’s forecasted to be pleasant, and make sure that you have a rain check day should the weather look a little hairy.

2. A Community Service Event

What better way to showcase your corporate culture in favor of progress than by giving back to the community which it serves? Although this is an untraditional corporate event idea, it certainly is a good one.

Not only can you do something that’s quite fun and different from the typical mundane corporate activity, but you’ll also reap the mental benefits and good karma of paying it forward.

Try scheduling your next corporate event at a soup kitchen or a homeless shelter. There’s always work to be done for willing hands.

3. A Rented Open Bar

Nothing gets a good conversation going quite like a good martini. Although this idea is certainly a popular one, that doesn’t mean that you can’t put a different spin on it to make it particularly exceptional!

It’s hard to go wrong with free alcohol and good music at a corporate event. Your employees will begin seeing those benefits that get taken out of their pay stubs! Pro tip: use www.paystubs.net to make your employee pay stubs.

4. A Team-Building Excursion

Any corporate event should be all about your team getting closer, so why not try a dedicated team building excursion?

Escape rooms are all the rage these days, and really require that your team work together in order to be successful. There also exists a ton of professional companies that host team-building activities.

5. Take it Back to School

Last but not least, try taking it back to school by partnering with a local educational institution. You can volunteer at a pre-collegiate school, like a high school or an elementary school, doing a small presentation about your industry to get kids interested in and motivated to work in it.

Or, you can try partnering with a local college. Not only is this great publicity and a great event, but it’s also a great way to recruit some high-quality candidates for your entry-level positions!

Corporate Event Ideas You Should Try

There you have it — five great corporate event ideas that you should try the next time your company needs to host an event.

For more business advice, be sure to check out the rest of the articles on the website!

Before you make the decision to purchase an ATM, you need to consider whether or not your business is a good fit for one. Does your business or any of the businesses near yours have cash only service? Have customers asked you where the nearest ATM is? Are there other ATMs nearby, or would yours be the only one within walking distance?

These are all questions you need to ask yourself before purchasing the machine. An ATM can be an excellent way to generate extra income and foot traffic, but not all businesses will benefit from owning one. If you have done your research and determined that an ATM would be a good fit for you, here are some benefits you will reap.

Generate Extra Foot Traffic

Once you purchase an ATM and have it installed in your business, you will begin to notice extra foot traffic. If the other businesses in the area know you own the machine, they will start to send customers your way whenever someone asks for an ATM. This can be especially true for businesses that only take cash payments, so make sure to canvas the area and let other businesses know about your new ATM. People who haven’t heard of or noticed your business before will now know that you exist and may become future customers.

Generate Extra Income

There are many ways that purchasing an ATM for your business can add extra income, and extra foot traffic is only one of these. ATMs also typically charge a fee, and these surcharges are income for you. Keep in mind, of course, that more people may use your ATM if the fee is lower. For example, if my nail salon has an ATM with a $3 fee, but I know that the liquor store up the street has an ATM with a $1 fee, I would rather walk the extra two blocks to save $2. However, if yours is the only machine in the area, you can charge more. Aside from these surcharges, you can also make extra income from customers who stop in to use your ATM and end up purchasing something while they’re there.

Reduced Credit Card Processing Fees

Another benefit of owning an ATM that you may not have thought of is a reduction in your credit card processing fees. These processing fees charged by credit card companies add up quickly and can end up costing businesses a lot of money annually. If you have an ATM inside your business, more people will use cash to pay. This means you’ll pay less in fees.

Overall, purchasing an ATM for your business is a pretty smart decision. There are many benefits that you will begin to see quickly, and you’ll be glad you made the investment.

 

With over 1 billion different users across the entire globe, Instagram is an important resource for many kinds of businesses. It’s one of the best ways to reach a wide audience and helps make connections with your customer base.

Learning how to organically grow your Instagram isn’t too hard once you get into the right groove.

In fact, with a little perseverance and a little know-how, you’ll have no trouble gaining followers. Keep reading to learn more.

Keep a Consistent Aesthetic

Instagram is first and foremost a visual network. Pictures and their general aesthetic quality are vital to keeping your followers interested.

Over time, people come to expect a certain kind of aesthetic from your posts. If your posts are all over the place in terms of color or content, they’ll turn away. It’s far better to keep things similar as that’s the exact kind of content people came for in the first place.

For example, if you’re a gardening company looking to expand, then pictures of plants are the way to go. Stick to earthy colors, pastels, or lots of florals. If you start posting pictures of black and white buildings, your follower base loses interest right away.

They want pictures of your pretty garden, after all. Always aim to deliver to your followers the kind of content they want.

Share Personality in Your Captions

Pretty pictures are only the icing on the cake. Without substance underneath, there’s nothing to keep followers around for the long haul.

That’s why you should never skimp out on the captions attached to your pictures. Bringing in a memorable personality with every single post goes a long way in showing your followers why they want to interact with you. They’ll want to stick around for far longer than a post or two.

You want to learn how to earn free followers? This is one of the best ways to start.

Don’t forget to make use of popular hashtags while you’re at it.

Have an Intriguing Bio

Make certain to explain who you are and what makes your brand special within the allotted bio section. Including relevant links in this section also helps your followers find their way to your store or blog.

Without a proper bio, viewers don’t know what to expect from you. They don’t know what you’re all about. Use the bio area to tell them everything they need to know to keep coming back to your page.

Promote Your Instagram on Other Social Media

Instagram is one of the biggest social media apps around, but that doesn’t mean you should stop here. Growing your followers on any social media means expanding out towards other sites.

Promote your Instagram on Facebook or Twitter, and do the reverse on Instagram. This way, all your different social media outlets work together to build your brand across a wide range of people.

Never Wonder How to Organically Grow Your Instagram Again

With the help of these tips, you now know how to organically grow your Instagram account. You’ll no longer have to spend time trying to figure out the secret to gaining followers or expanding your brand.

Implement these tips, and you’ll have no trouble at all getting to your next follower milestone.

Don’t forget to check out the rest of our business section for more tips and tricks for improving your marketing skills.

There are numerous opportunities that are available for those that want to buy investment properties. When you make a good decision, you end up with a constant income source that can help you grow your business even further. However, mistakes are quite easy to make in the real estate world. This is why the following aspects are really important when you choose what investment properties to put your money in.

Location

Location always plays a critical role when you invest in real estate. It influences many parts of the business, ranging from property management to finding renters.

You want to know all you can about vacancy rates in the area where you think about buying an investment property. Those that have low vacancy rates are always preferred, especially in the event that rent values keep growing. You should invest in such areas if you want really good returns on your investments.

Usually, the very best rental location is present in a well-established neighborhood. If supply is low in the area, everything is better.

Municipal Codes And Regulations

You should never buy an investment property before you check out regulations, HOA codes and current laws, those that will affect tenants and landlords. Every single community has various requirements and ordinances you have to respect. These have to be known since you can end up having to pay a really healthy fine when violations happen.

There are communities with less strict rules. These are the ones you usually want to target. Investigate potential restrictions and limits. Never buy before you know the law. You will spend more time until you buy but it is something that is vital for your success.

Diversify Your Investment

After you make your initial investment, you have to think about the second one. Many beginners think about very similar properties. This is not actually a very good idea. The best thing that you can do is to diversify the investments you make. You can practically invest in the same type of properties but in various locations or choose different properties in the same location.

Remember that maintenance costs are always going to be a factor in your business. In the event that you have a property that is vacant, you lose money. Due to the different possibilities that exist in the real estate industry, you might end up with a property not being rented for long periods of time. Diversification helps you to offset the impact of such a situation.

Hire Professionals To Help You Out

You want to talk to an experienced property manager in the area where you want to make an investment before a purchase is made. This gives you access to rental information. At the same time, you get to see what challenges exist so you can properly prepare for them.

To sum up, you have to conduct really good research when you buy investment property. Never buy the very first property that you see as a good one since you do not know if there is another one that would be better.

 

If your organization is dedicated to providing the best customer service experiences possible, as it should be, then you’ve likely considered ways to improve your customer support call center. After all, consumers are known to switch to competitors when they feel they’ve received poor service from their initial choice, and customer service is becoming more important than product quality and price for many. A 2018 report revealed that poor customer service can cost businesses up to $75 billion a year, a significant rise since a similar 2016 report. The explanation for “serial switching” is that customers don’t feel appreciated or are unable to speak with anyone able to adequately answer their concerns. Companies are failing to provide the positive environment that encourages customer loyalty. This means a company that wants to be successful must constantly improve their customer’s experiences to stay ahead of the competition.

Conversational IVR

A basic step to creating a good call-center experience is to reduce the amount of effort the consumer must exert. Interactive voice response (IVR) software has been doing just that by allowing customers to choose options from a menu to reach the appropriate department for their needs. Recently, conversational IVR has taken this concept to the next level.

Conversational IVR uses AI to deliver smarter, easier, and more efficient service. This technology has benefits for both the customers and the company. Customers are able to simply say what they want, eliminating the need to use a touchpad or memorize options. Many conversational IVR packages also make it simple to collect customer data in order to better understand their behavior and form actionable insights. Thus, customers have a better experience with the technology, and companies are able to more effortlessly engage with consumers and analyze feedback.

Chat software benefits

When limited to phones, like in a traditional call center, a finite amount of agents and long wait times can easily add up to frustration for the customer. This is exacerbated by the fact that a call center is a last resort for many. Consumers are constantly thinking about new ways to contact support, and roughly 75 percent would prefer online options. While the phone only lets agents handle one situation at a time, live chat opens them up to potentially address three to five concerns at once.

Live chat offers the time-saving options of automated greetings and, where appropriate, automated responses, while also letting agents quickly look up customer histories and potential problem solutions at a glance to effectively solve issues. These advantages help service reps circumvent the need to diffuse situations with irritated customers.

Making live chat more effective

Data reveals that customers are up to 52 percent more likely to repurchase from companies that use live chat. There are many ways to go beyond the bare minimum for live chat and make it more effective. One option is to provide customers with a transcript of the interaction. This ensures that information the customer was given doesn’t get lost, and having records of a positive experience can make the customer think better of your company. You can also allow customers to browse your site for a set period of time before they are asked to engage in chat options. Some customers may not initiate a chat, but when given the opportunity, they may decide to interact with support. Additionally, training agents to know when to use a chat transfer is crucial. A single agent can’t reasonably be expected to know everything, and there’s no shame in admitting that. Positive customer experience should always be a top priority.

 

 

The internet has exploded in popularity in the last decade. The problem is, it’s hard to stand out from the crowd now.

That’s where mobile apps come into play. Believe it or not, 42% of small businesses have their own mobile app today.

But with all the hype, is investing in a mobile application the right choice? Keep reading to learn five things that make mobile applications for businesses make sense.

1. Provide More Value to Your Customer

With all the noise in the marketplace today, it’s hard to stand out from the crowd. But one of the biggest ways to do so is by providing more value to your customers than your competition. A mobile app will help you do that.

Your mobile app can provide coupons and rewards for people who shop at your store. This will reward them for being loyal and give them a reason to keep coming back.

2. Get a Direct Line of Communication

Having a sale is a great way to promote sales. The problem is getting in front of your customers. A mobile app gives you a way to reach your customers directly to promote your offers.

Your mobile app will allow you to push a button to reach all your customers who have your app. Email is the only thing comparable for that kind of visibility online.

3. Build Your Brand

People buy from businesses they like. If you rely on other platforms to show your customers who you are, then you’ll be disappointed about your lack of control.

A mobile app is like a blank canvas for you to customize however you like. By giving your customers a great experience, you’ll enhance your brand perception and build customer loyalty. It will help you stand out in crowded markets.

If you’re looking for someone to help you with this process, Nexrage Studios custom software can give you what you need.

4. Get Better Customer Engagement

Have you ever gone through a complicated refund procedure? How about wasting time on the phone booking a table at a restaurant? There are a lot of bad customer experiences out there.

A mobile app can solve this problem for you. Build these features into your applications to give your customers a better experience and help your customer engagement.

Not only that, it saves your business time dealing with these issues.

5. Make More Profits

All of the above points are great on there own. But all together, they provide a great customer experience. This matters because, in the end, it creates more profit.

When you spend the time to give customers a great experience and products they love, they’ll keep coming back. Investing in a mobile application for your business can pay for itself well into the future.

Don’t Underestimate Mobile Applications for Businesses

With the marketplace continuing to get more competitive, you need every advantage you can get if you want to survive. Mobile applications for businesses are one of the ways to do that. Talk with someone today to learn how building one can help your business grow.

Mobile applications are only one of the digital strategies you can use to grow your business. Head to our business blog to find more ways to promote your company.

Online marketing is complicated, and outsourcing is a common practice. Even companies that can actually afford an in-house team of marketing professionals often choose to outsource. Outsourcing is often seen as a cheaper means to continue online marketing, but there are advantages beyond the price benefits.

With an experienced SEO agency or marketing firm working for your brand, you can actually focus on the core aspects of your business, and more importantly, use your internal resources for the right jobs. Also, outsourcing is easy, and most agencies will offer regular reports, which give a fair idea of how their efforts are faring.

All that said, we are now discussing about the 7 mistakes you must avoid while looking for affordable SEO services.

• Falling for the cheapest price

SEO is scalable, and in most cases, your expenditure on SEO alone is a fixed sum. Companies, in an effort to cut corners, often end up looking for agencies that offer the cheapest price, and that could be the biggest mistake. Pricing is important, but you don’t want hire an agency for that alone. Beware of the fact that many SEO services actually end up outsourcing their work to even cheaper services or to resellers.

• Starting without a discussion

As a business owner, you probably have a few expectations from the concerned SEO agency and from your campaign. The first discussion and subsequent meetings with an agency are important, and you don’t want to just “hand away the keys” of your marketing campaign without having a clear conversion.

• Expecting immediate results

You may have to manage your expectations when it comes to SEO. This is a comprehensive process and a long shot. You cannot expect great things within a week, and the best agencies will tell you that right away. Depending on the current position of your website, it can take months to see a considerable difference in position, authority and traffic.

• Not asking for a website audit

A website audit is like a quick review, which allows both the SEO agency and the client to have a fair idea of the possible issues with the website. You can discover all the on-page elements related to SEO that must be fixed, and other things, including website speed, page loading speed, and other smaller things in the design that’s hampering your marketing audit.

• Missing out on project progress/tracking

SEO is trackable, so whatever an agency is doing for your website can be measured in metrics that are pretty straightforward. As a client, you should insist on getting regular SEO reports, at least once or twice a month. That is necessary not just to track the website, but to also compare if the concerned agency is delivering on the promises.

• Trusting big claims

SEO agencies often have big things to say about their work, and that’s something you need to really be cautious about. A company may have worked with a huge number of clients, but if their client retention period on an average is low, you have reasons to be worried. Keep in mind there is no secret sauce in SEO, so there are no tricks.

• Not asking for references

The simplest way to evaluate an SEO agency’s work is by checking their profile and asking for references. Ask about their current clients, the biggest names they have worked with and how they manage the work at hand. You want to be also sure that they have the time and resources to manage your project, and when you get references, call at least a couple.

Check online now to find more on the best affordable SEO services near you!