With over 1 billion different users across the entire globe, Instagram is an important resource for many kinds of businesses. It’s one of the best ways to reach a wide audience and helps make connections with your customer base.

Learning how to organically grow your Instagram isn’t too hard once you get into the right groove.

In fact, with a little perseverance and a little know-how, you’ll have no trouble gaining followers. Keep reading to learn more.

Keep a Consistent Aesthetic

Instagram is first and foremost a visual network. Pictures and their general aesthetic quality are vital to keeping your followers interested.

Over time, people come to expect a certain kind of aesthetic from your posts. If your posts are all over the place in terms of color or content, they’ll turn away. It’s far better to keep things similar as that’s the exact kind of content people came for in the first place.

For example, if you’re a gardening company looking to expand, then pictures of plants are the way to go. Stick to earthy colors, pastels, or lots of florals. If you start posting pictures of black and white buildings, your follower base loses interest right away.

They want pictures of your pretty garden, after all. Always aim to deliver to your followers the kind of content they want.

Share Personality in Your Captions

Pretty pictures are only the icing on the cake. Without substance underneath, there’s nothing to keep followers around for the long haul.

That’s why you should never skimp out on the captions attached to your pictures. Bringing in a memorable personality with every single post goes a long way in showing your followers why they want to interact with you. They’ll want to stick around for far longer than a post or two.

You want to learn how to earn free followers? This is one of the best ways to start.

Don’t forget to make use of popular hashtags while you’re at it.

Have an Intriguing Bio

Make certain to explain who you are and what makes your brand special within the allotted bio section. Including relevant links in this section also helps your followers find their way to your store or blog.

Without a proper bio, viewers don’t know what to expect from you. They don’t know what you’re all about. Use the bio area to tell them everything they need to know to keep coming back to your page.

Promote Your Instagram on Other Social Media

Instagram is one of the biggest social media apps around, but that doesn’t mean you should stop here. Growing your followers on any social media means expanding out towards other sites.

Promote your Instagram on Facebook or Twitter, and do the reverse on Instagram. This way, all your different social media outlets work together to build your brand across a wide range of people.

Never Wonder How to Organically Grow Your Instagram Again

With the help of these tips, you now know how to organically grow your Instagram account. You’ll no longer have to spend time trying to figure out the secret to gaining followers or expanding your brand.

Implement these tips, and you’ll have no trouble at all getting to your next follower milestone.

Don’t forget to check out the rest of our business section for more tips and tricks for improving your marketing skills.

There are numerous opportunities that are available for those that want to buy investment properties. When you make a good decision, you end up with a constant income source that can help you grow your business even further. However, mistakes are quite easy to make in the real estate world. This is why the following aspects are really important when you choose what investment properties to put your money in.

Location

Location always plays a critical role when you invest in real estate. It influences many parts of the business, ranging from property management to finding renters.

You want to know all you can about vacancy rates in the area where you think about buying an investment property. Those that have low vacancy rates are always preferred, especially in the event that rent values keep growing. You should invest in such areas if you want really good returns on your investments.

Usually, the very best rental location is present in a well-established neighborhood. If supply is low in the area, everything is better.

Municipal Codes And Regulations

You should never buy an investment property before you check out regulations, HOA codes and current laws, those that will affect tenants and landlords. Every single community has various requirements and ordinances you have to respect. These have to be known since you can end up having to pay a really healthy fine when violations happen.

There are communities with less strict rules. These are the ones you usually want to target. Investigate potential restrictions and limits. Never buy before you know the law. You will spend more time until you buy but it is something that is vital for your success.

Diversify Your Investment

After you make your initial investment, you have to think about the second one. Many beginners think about very similar properties. This is not actually a very good idea. The best thing that you can do is to diversify the investments you make. You can practically invest in the same type of properties but in various locations or choose different properties in the same location.

Remember that maintenance costs are always going to be a factor in your business. In the event that you have a property that is vacant, you lose money. Due to the different possibilities that exist in the real estate industry, you might end up with a property not being rented for long periods of time. Diversification helps you to offset the impact of such a situation.

Hire Professionals To Help You Out

You want to talk to an experienced property manager in the area where you want to make an investment before a purchase is made. This gives you access to rental information. At the same time, you get to see what challenges exist so you can properly prepare for them.

To sum up, you have to conduct really good research when you buy investment property. Never buy the very first property that you see as a good one since you do not know if there is another one that would be better.

 

If your organization is dedicated to providing the best customer service experiences possible, as it should be, then you’ve likely considered ways to improve your customer support call center. After all, consumers are known to switch to competitors when they feel they’ve received poor service from their initial choice, and customer service is becoming more important than product quality and price for many. A 2018 report revealed that poor customer service can cost businesses up to $75 billion a year, a significant rise since a similar 2016 report. The explanation for “serial switching” is that customers don’t feel appreciated or are unable to speak with anyone able to adequately answer their concerns. Companies are failing to provide the positive environment that encourages customer loyalty. This means a company that wants to be successful must constantly improve their customer’s experiences to stay ahead of the competition.

Conversational IVR

A basic step to creating a good call-center experience is to reduce the amount of effort the consumer must exert. Interactive voice response (IVR) software has been doing just that by allowing customers to choose options from a menu to reach the appropriate department for their needs. Recently, conversational IVR has taken this concept to the next level.

Conversational IVR uses AI to deliver smarter, easier, and more efficient service. This technology has benefits for both the customers and the company. Customers are able to simply say what they want, eliminating the need to use a touchpad or memorize options. Many conversational IVR packages also make it simple to collect customer data in order to better understand their behavior and form actionable insights. Thus, customers have a better experience with the technology, and companies are able to more effortlessly engage with consumers and analyze feedback.

Chat software benefits

When limited to phones, like in a traditional call center, a finite amount of agents and long wait times can easily add up to frustration for the customer. This is exacerbated by the fact that a call center is a last resort for many. Consumers are constantly thinking about new ways to contact support, and roughly 75 percent would prefer online options. While the phone only lets agents handle one situation at a time, live chat opens them up to potentially address three to five concerns at once.

Live chat offers the time-saving options of automated greetings and, where appropriate, automated responses, while also letting agents quickly look up customer histories and potential problem solutions at a glance to effectively solve issues. These advantages help service reps circumvent the need to diffuse situations with irritated customers.

Making live chat more effective

Data reveals that customers are up to 52 percent more likely to repurchase from companies that use live chat. There are many ways to go beyond the bare minimum for live chat and make it more effective. One option is to provide customers with a transcript of the interaction. This ensures that information the customer was given doesn’t get lost, and having records of a positive experience can make the customer think better of your company. You can also allow customers to browse your site for a set period of time before they are asked to engage in chat options. Some customers may not initiate a chat, but when given the opportunity, they may decide to interact with support. Additionally, training agents to know when to use a chat transfer is crucial. A single agent can’t reasonably be expected to know everything, and there’s no shame in admitting that. Positive customer experience should always be a top priority.

 

 

The internet has exploded in popularity in the last decade. The problem is, it’s hard to stand out from the crowd now.

That’s where mobile apps come into play. Believe it or not, 42% of small businesses have their own mobile app today.

But with all the hype, is investing in a mobile application the right choice? Keep reading to learn five things that make mobile applications for businesses make sense.

1. Provide More Value to Your Customer

With all the noise in the marketplace today, it’s hard to stand out from the crowd. But one of the biggest ways to do so is by providing more value to your customers than your competition. A mobile app will help you do that.

Your mobile app can provide coupons and rewards for people who shop at your store. This will reward them for being loyal and give them a reason to keep coming back.

2. Get a Direct Line of Communication

Having a sale is a great way to promote sales. The problem is getting in front of your customers. A mobile app gives you a way to reach your customers directly to promote your offers.

Your mobile app will allow you to push a button to reach all your customers who have your app. Email is the only thing comparable for that kind of visibility online.

3. Build Your Brand

People buy from businesses they like. If you rely on other platforms to show your customers who you are, then you’ll be disappointed about your lack of control.

A mobile app is like a blank canvas for you to customize however you like. By giving your customers a great experience, you’ll enhance your brand perception and build customer loyalty. It will help you stand out in crowded markets.

If you’re looking for someone to help you with this process, Nexrage Studios custom software can give you what you need.

4. Get Better Customer Engagement

Have you ever gone through a complicated refund procedure? How about wasting time on the phone booking a table at a restaurant? There are a lot of bad customer experiences out there.

A mobile app can solve this problem for you. Build these features into your applications to give your customers a better experience and help your customer engagement.

Not only that, it saves your business time dealing with these issues.

5. Make More Profits

All of the above points are great on there own. But all together, they provide a great customer experience. This matters because, in the end, it creates more profit.

When you spend the time to give customers a great experience and products they love, they’ll keep coming back. Investing in a mobile application for your business can pay for itself well into the future.

Don’t Underestimate Mobile Applications for Businesses

With the marketplace continuing to get more competitive, you need every advantage you can get if you want to survive. Mobile applications for businesses are one of the ways to do that. Talk with someone today to learn how building one can help your business grow.

Mobile applications are only one of the digital strategies you can use to grow your business. Head to our business blog to find more ways to promote your company.

Online marketing is complicated, and outsourcing is a common practice. Even companies that can actually afford an in-house team of marketing professionals often choose to outsource. Outsourcing is often seen as a cheaper means to continue online marketing, but there are advantages beyond the price benefits.

With an experienced SEO agency or marketing firm working for your brand, you can actually focus on the core aspects of your business, and more importantly, use your internal resources for the right jobs. Also, outsourcing is easy, and most agencies will offer regular reports, which give a fair idea of how their efforts are faring.

All that said, we are now discussing about the 7 mistakes you must avoid while looking for affordable SEO services.

• Falling for the cheapest price

SEO is scalable, and in most cases, your expenditure on SEO alone is a fixed sum. Companies, in an effort to cut corners, often end up looking for agencies that offer the cheapest price, and that could be the biggest mistake. Pricing is important, but you don’t want hire an agency for that alone. Beware of the fact that many SEO services actually end up outsourcing their work to even cheaper services or to resellers.

• Starting without a discussion

As a business owner, you probably have a few expectations from the concerned SEO agency and from your campaign. The first discussion and subsequent meetings with an agency are important, and you don’t want to just “hand away the keys” of your marketing campaign without having a clear conversion.

• Expecting immediate results

You may have to manage your expectations when it comes to SEO. This is a comprehensive process and a long shot. You cannot expect great things within a week, and the best agencies will tell you that right away. Depending on the current position of your website, it can take months to see a considerable difference in position, authority and traffic.

• Not asking for a website audit

A website audit is like a quick review, which allows both the SEO agency and the client to have a fair idea of the possible issues with the website. You can discover all the on-page elements related to SEO that must be fixed, and other things, including website speed, page loading speed, and other smaller things in the design that’s hampering your marketing audit.

• Missing out on project progress/tracking

SEO is trackable, so whatever an agency is doing for your website can be measured in metrics that are pretty straightforward. As a client, you should insist on getting regular SEO reports, at least once or twice a month. That is necessary not just to track the website, but to also compare if the concerned agency is delivering on the promises.

• Trusting big claims

SEO agencies often have big things to say about their work, and that’s something you need to really be cautious about. A company may have worked with a huge number of clients, but if their client retention period on an average is low, you have reasons to be worried. Keep in mind there is no secret sauce in SEO, so there are no tricks.

• Not asking for references

The simplest way to evaluate an SEO agency’s work is by checking their profile and asking for references. Ask about their current clients, the biggest names they have worked with and how they manage the work at hand. You want to be also sure that they have the time and resources to manage your project, and when you get references, call at least a couple.

Check online now to find more on the best affordable SEO services near you!

 

 

Money for business purposes can sometimes be pretty difficult to secure. Not only is the application process a little bit tedious, but it can take weeks and even months to get properly approved. Fortunately, there are different options than traditional lenders in 2019.

One such option is iAdvance Now, which is a company that focuses on making things very easy for all their clients. Is it a company that can be trusted? Here is a closer look at how things work, and whether or not it makes sense for business owners to pursue this method of securing funds.

How it works

The concept with iAdvance Now is pretty easy to understand. Businesses in need of money simply apply online to see if they qualify for a loan. The company offers several different types of options for different clients. From giving funds for future credit card receipts to providing a simple line of credit, money can be secured in as little as one business day.

How does iAdvance Now stand out from traditional lenders?

Traditional lenders don’t really seem to care about making the process quick and easy. Business owners are usually very limited on time, so every day helps. Getting money in as little as one business day is a lot better than having to wait weeks or months.

Another very different thing about dealing with traditional lenders is that they can be stingy with approvals. They are trying to protect themselves, but sometimes business owners simply don’t have a lot of credit build up in the beginning. iAdvance Now takes risks on people who are trying to start or grow a business idea.

What is the customer support like?

Clients should expect excellent customer support throughout the entire process. The company strives to provide as many businesses as possible with the perfect financial solution for them. That means asking as many questions as possible in the beginning to gather information. It also means following up to see how things are going, and if any tweaks need to be made to the original agreement.

Overall, the customer support seems to be very solid throughout the company. They make themselves very available to contact, and that bodes well for any client using a solution like this for the first time.

How long does the repayment process take?

The repayment process depends on what financial solution works best for each individual. Some people are going to be able to pay off the money they received in a matter of months. Others might take years, but iAdvanced Now always make sure that the best solution is available for everyone.

Businesses not expected to make a lot of money in the beginning have the flexibility to understand that iAdvance Now will only take a portion of the monthly sales so that people are not overwhelmed.

Final recommendation

There is a lot to love about iAdvance Now. It seems like the company is one of the few to really take an interest in all their clients. With so many different financial solutions available, it is definitely worth the initial consultation to see what set up can be put together.

If you’re interested in learning more about iAdvance Now and how they may be able to help you, visit them online at iAdvanceNow.com. You can also follow the company on social media platforms such as Facebook and Twitter for the latest insights into their financing solutions.

To read more on topics like this, check out the business category.

The talk of the digital marketing world for the past few years has been centered on one thing: search engine optimization. We all talk about it as if we’re experts on SEO, but there are tons of strategies, techniques, and practices that are constantly changing – making it difficult to actually be an expert.

This is why you can’t trust every SEO company or SEO specialist that claims to have what it takes to up your search engine ranking. Maybe you’ve already had some bad experience with your SEO company failing to deliver the results you were hoping for. This is actually more common than you’d think, and here are a few reasons why your SEO company is failing you.

Lack of SEO Knowledge

It is one thing to say you’re an expert on SEO, but another thing entirely to actually be one. Maybe you hired a company based on their humming and hawing and overall confidence in their skills. But these days, anyone with a laptop, a WordPress account, and access to Google can call themselves an expert. It really means nothing unless you have previous customers who can vouch for you.

SEO pros like to talk a big game, but don’t let this fool you. Do your research ahead of time and look into the supposed “company”. If there aren’t many reviews and the company hasn’t been around for long, our best advice is to move on to the next option. Also, see how the company ranks when you perform a Google search – this is a great way to determine who the experts really are.

Only One SEO Specialty

There are tons of moving parts involved in developing a successful SEO strategy. If your company is failing you, there’s a good chance that they only focus on one of those parts, rather than the machine as a whole. In order for the SEO machine to work properly, every part must be working together.

Some companies just don’t understand this, and they feel that keyword optimization on its own will show results. Well, it won’t. There is way more involved than just optimizing your website with related keywords. You also need to focus on things like original content creation, authority link building, and the overall user experience of your website.

Cutthroat Competition

One of the best ways to keep the eye on the prize is to actually keep the eye on the competition. Try to think of Google as the housing market. In order to get the #1 listing for your property, you have to bump someone out of the #1 spot. This is essentially what happens when your competition invests more time and money into their SEO strategies (and has chosen a proper SEO company).

In order to stay ahead of your competitors, try to think outside of the box. It’s a good idea to check out their websites – you can even get your own ideas by browsing through the competition’s site. Obviously we’re not recommending any shady behavior, but it just gives you the chance to see what’s working for them – and what’s not.

 

As you settle into your comfy desk chair, fully caffeinated from this morning’s 3 cups of coffee, you might feel ready to conquer the resume you are about to write. That is, until you immediately experience writer’s block and don’t even know where to begin.

This is a common occurrence for even the best resume writers in the world. It is normal to feel at a loss for words when writing your own – or someone else’s – resume. To make the process a bit easier, a few resume-writing tools have been released in recent years. According to resume writing professionals, these are the most helpful resources to assist you in writing a superior resume.

Readability Score

There’s not point in delivering a resume if the person looking it over can’t even read it. There’s a little thing called readability, which means that the content on the page is easy to read. This is extremely important for resume writing. If a recruiter or potential employee can’t even make out what you’re trying to say, the page will be tossed in the garbage.

A tool called Readability Score can help. Basically once you’re resume is completed, you’ll run it through the Readability Score software and will score your resume based on its ease of reading. The software tells you why it isn’t readable if you rank low, and this allows you to make the necessary changes to up the readability score.

Hemingway Editor

Hemingway Editor is similar to the popular tool called Grammarly, except this one seems to be better suited to resume writing. With Hemingway Editor, the software will catch any little mistakes in grammar, punctuation, or overall language that you accidentally brushed over. It can be difficult to edit your own content, so even if you don’t use Hemingway, have a friend or colleague take a peek at your resume draft before sending it out.

Career Igniter

Career Igniter will help you to build your resume from scratch. Some of the top resume creators in the world have worked together on building Career Igniter, making resume writing easier than ever. All of the formatting is provided for you, all you need to do is input the words and you’re good to go.

Online CV Generator

A lot of people are confused about the difference between a resume and CV. To put things simply, they are essentially the same thing. Similar to Career Igniter, Online CV Generator allows you to create your CV (or resume) following a step-by-step guide. Just follow their steps provided and eventually you’ll end up with a top-of-the-line resume.

Do You Buzz

If you’ve got all the words in your head, but can’t seem to figure out the proper format, try using Do You Buzz. Do You Buzz provides its users with a series of templates to choose from, ranging from classic to more modern looks. Once your resume has been completed, Do You Buzz even gives you the option to consult with a professional to go over the final draft.