Trade show booth displays offer businesses a special chance to showcase their goodies and also have fun. They get to cut through online interactions, and traditional venues to leave a lasting impression on customers and other businesses. However, to succeed at a trade show, you need to equip yourself with the right supplies. At your next show, bring the following items to ensure you capture as much attention as possible from the attendees.
1. Signage
When preparing for your trade show, ensure you have many signs in form of banners, posters, etcetera that can be easily seen by attendees from multiple angles. You should try to draw attention to your trade show display in a visible and classy way.
2. Proper Presentation Media
Signs capture the attention of people and the best presentation media helps to maintain it. When putting up your trade show display, ensure that you have some sort of interesting presentation media. Using slideshow presentations, engaging short video clips, and some presentations accompanied with visual aids will keep your potential clients engaged and interested.
3. Business Cards
Passing out your business cards will help customers to remember your company and engage with you in the long-run. Keep the cards to a standard, pocket-fitting size. It might not be a smart move to use bookmarks or heavy postcards as these oddly-shaped stationary items are highly likely to be thrown away.
4. Giveaways
Who doesn’t love to get free stuff? Prior to your trade show event. Reach out to a company that produces amazing customized gifts like t-shirts, mugs, tote bags, bottles, etc. and emblazon a bunch of them with your brand’s logo and color scheme. Given that your giveaway is great, it will lure visitors to your booth at the show and you will get a chance to introduce them to your actual goods or services.
5. Organizers
You want to make a good impression on visitors who come to your booth; therefore don’t waste your display’s potential by being poorly organized. Get good stands for putting your business cards, boxes for giveaways, and always organize items properly on your display table. Trade show chaos can overwhelm your exhibit and turn your trade booth into an unattractive pig sty.
6. Box of Useful Supplies
Duct tape may not be able to fix all sorts of problems; therefore bring with you some sort of MacGyver kit that includes pens, rubber bands, scissors, a stapler and pins, paper clips, thread, tape, zip ties, and so on to help keep all your banners and posters in good condition, table tarps connected, and displays from falling apart. Even if you think you may not need those items, carry them. You never know when emergencies might arise.
7. Proper Wiring Equipment
Given that your trade show display majors on technology, carry the necessary wiring equipment like extension cords and power strips. You do not want your battery to run out of power and the outlets are just a foot away where your charger cannot reach. Maybe you will not need to use your extension cord or power strip, but you can loan them out to another exhibitor at the show and thus make a new ally.
8. Refreshments
Trade shows can require you to use a lot of energy. Amidst all the activities, you need to maintain focus and stay hydrated. Carry with you nutritious snacks and water to maintain your energy, in case you will not be able to visit the refreshment stand. If you can, bring some extra bottles of water to give to potential visitors.
Looking for custom trade show displays? ExpoMarketing has been in the trade show business for many years and they make top-notch designs for exhibitors in the US. Call them today for more details.
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