Action Life Media

action life media

Pivoting Your Coffee Shop Business Model to Implement the Quick Service Restaurant (QSR) Methodology

Are you the owner of a small- to a medium-sized coffee shop? If so, are you looking to implement business processes that use digital technologies to increase brand loyalty metrics and drive sales and customer conversions to increase your Return on Investment and your bottom line?

Their questions are valid and deserve a considered response. Thus, by way of answering these questions, let’s consider the following discussion.

The business model, ROI method, and QSR description

At the outset of this conversation, it is essential to gain a working understanding of the following terms:

A succinct definition of a business model

A business model is essentially a “company’s plan for making a profit. It identifies the products or services the business will sell, the target market it has identified, and the expenses it anticipates.”

The Quick Service Restaurant Method

The QSR method is designed to leverage modern technology and marketing techniques to promote brand loyalty. Secondly, its intention is to leverage personalized digital customer service to increase brand loyalty and to drive customer conversions. Thirdly, the QSR model actively utilizes technologies such as the Internet of Things (IoT) to drive sales by personalized purchase suggestions.

Calculating ROI

The Return on Investment (ROI) calculation is a “performance measure used to evaluate the efficiency of an investment.” Thus, the best way to determine whether the cost to implement the QSR method and software is worth the money, is to calculate the return on investment.

And, the best way to describe this calculation is to cite the following example.

The ROI formula is as follows:

The Current Value of Investment − the Cost of Investment divided by the Cost of Investment.

The current value of the investment refers to the proceeds obtained as a direct result of the investment.

Let’s assume that the total cost of implementing the QSR is $50 000. And, the sales figures have the potential to increase by up to 80% after the QSR implementation. Thus, if the coffee shop turned over $6000 per week before the adoption of the QSR method, it will turn over $10 800 after the QSR method onboarding.

Therefore, your coffeeshop’s ROI calculation for the QSR is as follows:

Value of Investment = $10800 per week * 52 weeks = $561 600 per annum. Additionally, you have chosen to pay for the investment for over 3 years. Therefore, the forecasted value of the investment over 3 years = $1 684 800

ROI = $1 684 800 – $50 000 / $50 000 = 32.70%

It is essential to note that these are estimated figures and not actual numbers. They are merely designed to show the potential for the substantial increase in the coffee shop’s bottom line.

Final thoughts

This discussion and practical example highlights the need to consider moving from the traditional marketing model to the QSR model. As described above, the impact of engaging with customers to improve brand loyalty and wide-spread brand adoption cannot be underestimated or disregarded.

State of Play – Upcoming PlayStation Games that you Should get Excited about

With PlayStation 5 firmly on the horizon, and Epic Games showcasing their new engine running within PS5 hardware, showing the capabilities and speeds that it will be able to pull off with new game experiences as the market grows and evolves, there has never been a more exciting time to be a fan of Sony’s video game products.

Are you a PlayStation owner or fan, and want something to look forward to in the coming weeks and months throughout 2020? Here are some different examples of titles coming to PlayStation that you won’t want to miss, as well as some general information about the company’s new branding and treatment of its first-party titles.

The Last of Us Part II

The sequel to one of the greatest games on the PlayStation 3, and even perhaps one of the greatest video games of all time, The Last of Us Part II will tell the story of Ellie specifically, with players taking control of her rather than Joel as they did in the last game. Originally announced in December of 2016, fans have been waiting quite a while for this one, and it has been described by Naughty Dog’s Neil Druckmann as their “most ambitious game yet”.

It’s been a hard road for The Last of Us, and for developer Naughty Dog. Not only has the game been subject to some leaks surrounding its story, which has been disappointing and upsetting for many fans who wanted to experience the narrative as intended by the developer, but launching in the midst of the Coronavirus pandemic has caused some expected logistical issues within the production of the game (likely to do with physical copies and console bundles). Nevertheless, the game has now gone gold, and fans are still looking forward to playing in its sombre, post-apocalyptic world when the game launches at the end of May. Keep an eye out for this one, as it is likely to be a game of the year contender!

Ghost of Tsushima

It’s been years since Sucker Punch Productions has released a game, with their last project being Infamous First Light back in 2014, and with the release date of Ghost of Tsushima so close to The Last of Us Part II, as well as the fact that the game has not been shown an awful lot since its original announcement, there has been quite a bit of uncertainty surrounding the title. However, with the recent State of Play showcase giving gamers a clear vision on what the title will look like in its moment-to-moment gameplay when the game launches on the 17th July , minds are a lot clearer and excited!

Here are some of the key features in Ghost of Tsushima that can be gleaned from the most recent PlayStation State of Play showcase, and that are well worth getting excited about:

  • Combat in Ghost of Tsushima will take a couple of different forms, giving you the choice to either go in all katanas blazing and fight your enemies head-on, or taking the stealth route and sneaking around villages, assassinating targets as you go. The game also has a beautiful open-world environment, explorable via horseback and directed via wind.
  • A homage to the Samurai films of old, such as the classics from the likes of Akira Kurosawa, Ghost of Tsushima even features a fully-fledged black and white cinematic mode, for fans that want to establish a filmic vibe in their samurai playthrough. The game’s visuals and settings already look beautiful as it is, but those playing on PS4 Pro with HDR support on their televisions are in for a real treat, bringing a completely new meaning to ‘fifty shades of grey’.

A New Look

When talking about PlayStation’s future and some different reasons to get excited about the video games, one interesting thing to note that was updated recently was some of the branding and logo treatment surrounding PlayStation Studios. The company announced that their first-party titles would all come under the same umbrella, with each game development studio receiving a PS Studios crest on their game’s box art and also a video segment that will play as the game boots up. The video itself is very similar to the Marvel Studios clip that plays before the Avengers films, showing some of the PlayStation greats that are exclusive to the platform, and playable nowhere else.

Similar to how Nintendo established its first-party dominance back in the day with the ‘Seal of Quality’ badge (something that stays on the boxes of Nintendo games/products to this day), this branding and marking on PlayStation games will let consumers know in the future that they’re looking at benchmark, quality titles.

 

Features to Look for In a Reliable Adult Tricycle

As more and more people look for options outside of traditional auto ownership for their daily commutes, the tricycle is enjoying a bit of a renaissance for adult owners. While three-wheeled alternatives to the traditional bicycle have been on the market for decades, most adults remember them as the province of children when they’re actually a great option in their own right. If you’re considering a trike for your next purchase, there are a lot of reasons to love them. Not only do they have design options that make them easier for many people to use, they can also come loaded with accessories that make them more useful for people doing errands like grocery shopping when compared to a traditional bike. Here are three major features you should think about when deciding on the right tricycle for your frame and riding style.

Seat Position and Body Posture

Like bicycles, durable adult tricycle models are built to suit an ideal range of heights and riding postures. The same build won’t work for everyone, so you’ll need to do some exploring to find what is most comfortable for you. Do you need the pedals directly below your hips, or slightly to the front or back? Are you looking for a recumbent riding experience that is easier on the lower back? How far will you be riding, and what will the position of your body feel like after riding long distances versus short ones? Finding the answer without trying a few tricycle options can be hard, so get a test ride for your favorite design styles to help you make a better choice. The best frame design will allow you to sit comfortably and pedal at any speed needed to get where you are going.

Electric Assistance for Commuters

Tricycles are great choices when looking for bikes for seniors who might have balance issues, because they are stable on their own, making them easier to ride safely. Equipped with an electric motor assist, they can also provide low-effort travel at a reasonable speed, making them easier to use even when you get tired. That’s not just great for seniors, it’s a huge benefit for anyone looking to use this as a primary vehicle because it means being able to count on a predictable travel speed even when you can’t afford to build up a sweat. No more packing a change of clothes for your arrival at work!

Available and Bundled Accessories

The last major consideration is to look at the accessory bundle you get with the models that suit you. In addition to an electric option, you might find bike baskets already included, as well as additional storage options like add-on bags. There are also considerations like an umbrella canopy that are only options for certain design styles. Keep this in mind when you’re looking at seat position and posture choices, because the deciding factor between an upright and recumbent model when you’re looking for a women’s tricycle for sale might just come down to which model comes with an option to keep the rain off you while you ride.

Tips for Tools You Will Need To Run a Successful Online Business

If you have the perfect idea for a new online business, it’s important to plan for your success. Instead of rushing the process of launching a new business. As to plan for your success, is to invest in the longevity of your fledgling business. To discover a few critical details which you should handle before you launch your new business venture, simply continue reading.

What You Need for Your Online Business:

A payment processing service:

Firstly, you need to find out how to accept payments online. If you plan on selling goods or services online, you’ll need to use a reputable payment processing service, in order to accept online payments. Such as credit card payments. As to legally accept credit card payments, you’ll need to use a registered processing service which will transfer funds from your customers’ credit cards to your business’ bank account.

Be able to accept EMV payments:

Also make sure that your business can receive EMV payments. Some payments such as credit card payments from large companies such as Visa and Mastercard use EMV technology to add an extra layer of security to financial transactions. Don’t worry though EMV technology will also protect your business from credit card fraud.

A professional web designer:

If you want to run an online business, it’s crucial to have an attractive, professionally designed website, which will convince visitors to your website to make their first order. Just think, how likely would you be to give your credit card details out to an online business which had a cheap website which was obviously created in WordPress?

When it comes time to choose a web designer, ensure to choose a web designer who truly understands your business’ missions and your goals for your business. To get a great sense of a particular web designer’s work, simply ask them to show you a few samples of sites which they have created for some of their past clients.

An accountant:

You also need an accountant on call, in order to ensure that your online business meets all of its tax obligations. Alternatively, if you plan on launching a small online business, you may be able to get away with using DIY accounting software, to keep on top of your new business’ finances, until your business grows. At which point, you’ll have more capital to splurge on hiring an experienced accountant, who you can trust with your business’ finances.

A bank manager:

If your business requires little capital, you may not require the services of a bank manager. However, if you plan on taking out a loan to fund your online business, you’ll need to hunt around for a fair bank manager. Don’t be afraid of speaking to several bank managers, in order to select the manager who is willing to give you the best deal possible. Especially when it comes to interest rates.

Once you’ve thought about all of the tasks which have been outlined above, you’ll be in a far position to finally launch your new business. So if you want to start a new business but don’t know where to get started, simply start with the tasks that are listed above.

 

Cannabis and Business

If you’re looking for an innovative, engaging way to market your business’ products and services, it’s well worth learning about how you can use legal cannabis, in order to effectively promote your business. Especially if you’re looking for a smart way to get your target audience’s attention and to get individuals to remember your business’ name.

Cannabis and Business: How to use cannabis to promote your business

Work with Cannabis Promotions:

Ordering custom cannabis based promotional products to promote your business, is a whole lot easier than you may have suspected. If you visit cannabispromotions.com, you’ll be able to hand select custom branded cannabis products to hand out to your customer base or to your repeat customers. As while no one will remember receiving a free promotional pen, notepad or sticker from a business, they will remember receiving a custom cannabis product.

Some examples of some of the products which you can currently choose from include high quality rolling trays, grinders, clipper lighters and arc lighters. Although if you visit Cannabispromotions.com, you will be able to browse the company’s full range of products. All of which you can customize with your business’ logo, brand name and official colors.

Consider giving out your promotional gifts with your orders:

One way to give out your promotional gifts to your customers is to package your promotional gifts with each order that you send out, for a limited period of time. As that way, you’ll only give out your promotional gifts to individuals who are willing and able to purchase goods or services from your business. By giving your repeat customers free gifts, you’ll purchase their long term loyalty, which should increase your business’ ongoing profits for years to come.

Consider giving out some of your promotional gifts in-store:

Alternatively you may want to give out some of your cannabis based promotional gifts to any individual who signs up to your business’ email list, in-store. In order to encourage new potential clients to sign up to your business’ marketing list. Which should in turn increase your monthly sales and profits. Especially if you learn the right techniques in order to write engaging marketing emails, which will catch your potential customers’ interest.

Grow your own cannabis to give out to your customers:

Alternatively you may want to grow your own cannabis, in order to create cannabis based products to give to your customer base or your target audience. If you’re interested in making a small investment in order to be able to keep growing organic cannabis, on your own property, make sure to visit this website. To discover which products you’ll need to purchase in order to start growing your own cannabis.

If you assume that it’s difficult to grow your own hydroponic cannabis, think again as there are only a few simple tips which you’ll need to follow in order to successfully grow your own cannabis.

Hopefully you’re now inspired to use cannabis based promotional products in order to effectively market your business. As your business will definitely stand out giving out cannabis products.

 

How to Manage Your Aging Parents Health in 2020

If you’re concerned about your parents’ health as they get older, there are a wide variety of tools which you can use to ensure that your parents are properly taken care of. To discover a few tools to manage your parents’ health, simply continue reading.

How to Manage Your Aging Parents Health in 2020:

Consider paying for care for your parents:

If you parents value their sense of independence and would like to continue living in their own home or your home, you may want to seriously consider paying for home care for your parents. As experienced carers will be able to take care of essential everyday tasks such as helping wash and groom your parents, for you. However, experienced carers also provide a lot of value by providing much needed companionship for the elders who they work with.

When it comes to home based care, you have a couple of different options. If your parents’ health is degenerating quickly you may want to opt for a live in carer. While if your parents are still fairly mobile and still have some cognitive ability, you may prefer to pay for part time carers.

If you’re interested in looking at professional in-home care for your parents, it’s well worth visiting Spectrum Health Care, for more valuable information.

Make sure that your parents have a doctor or doctors who your family can trust:

As your parents get older, it’s critical to ensure that both of your parents have doctors, who your family can trust. If you’re interested in searching for new doctors for your parents, your first stop should be Whichdoctor.com. Where you’ll be able to find well qualified, highly rated medical practitioners in your area. You’ll even be able to search for free clinics in your area.

While you’re at it, you’ll also be able to book appointments for your parents online at whichdoctor.com. So you won’t have to worry about ringing multiple medical facilities, in order to book all of your parents’ appointments.

Make sure that your parents’ home is safe for your parents to live in:

Whether your parents live with you in your home or your parents still live in their own home, as your parents grow older, you’ll need to make some well needed adjustments to their home. As an example, you may want to fit handrails throughout their home, which will prevent your parents from experiencing bad falls, when they get older. Or you may want to add a shower stool to your parents’ shower, so that they’ll be able to sit down when they shower. Alternatively if your parents still use a traditional bath, you may want to replace their bath with a shower that is easy to get in and out of.

Other items which you may want to purchase for your parents home include sofas and chairs which are easy to get up from and non slip mats for your parents’ kitchen and bathrooms.

If you follow all of the tips which are listed above, you will be able to take exemplary care of both of your aging parents. As a result, you may even notice that your parents will enjoy an improved quality of life!

 

Things You Need for Your Toronto Residential or Commercial Property

Whether you’re currently designing a new residential or commercial property or you’re looking to make a few key adjustments to your current property, simply continue reading in order to discover a few things you may need for your Toronto based property. As you may find a bit of handy inspiration for your building.

Things You Need for Your Residential or Commercial Property:

Glass railings

Railings are essential to ensure the safety of any visitors to your home or commercial building. If you’re interested in opting for railings which are functional as well as stylish, you can’t go wrong selecting glass railings. Especially if you don’t want to block a beautiful view of a picturesque garden or a pool area.

Or if you’d like the interior of your building to have a clean, modern look. For more information on fitting glass railings into your home or commercial building make sure to check out GTA glass railings. As you’ll be able to check out some of your options.

Heatline

Heatline is a trustworthy award winning business which offers professional heat trace, heat cable and pipe freeze protection, for both residential and commercial properties. If you want to prevent your pipes from freezing in the cold, winter months, it’s a great idea to invest in Heatline solutions. For more information about the benefits of opting to purchase heat line freeze protection for your pipes, to prevent them from bursting in winter, visit https://www.heatline.com.

Underfloor heating:

To ensure that your building is cost-effective to heat in the cold, winter months, it’s a wise idea to have underfloor heating fitted into your Toronto property. If you only want to place underfloor heating in sections of your property, to test it out. You may want to start off with having underfloor heating placed in your foyer, bathroom or kitchens. Especially if any of these areas boast tiled flooring. Once you feel how warm a room with underfloor heating can be, without turning on a heat pump or heater, you may be convinced to fit underfloor heating throughout your building.

A modern security system:

Whether you are looking to improve a residential property or a commercial property, it’s important to think about installing a modern security system. In order to protect your assets as well as your family members or employees. Some examples of security systems which you may want to invest in, include external security cameras, motion activated lighting and card based or password based check in systems. All of which should deter would be intruders from trying to access your building.

If you’re unsure of which security measures you should opt for, your best option may be to talk to a home security specialist or a commercial security specialist. As they should be able to create a security plan that suits your personal preferences or your business’ preferences.

So if you’re in the process of designing a new residential or commercial property or you’re simply interested in upgrading your current property, it’s well worth paying for a few of the services and products, which have been listed above.

 

Food to Optimize Your Health

The foods which you choose to consume, can have a huge effect on your long term health. If you want to start making smart, informed choices when it comes to planning your meals, you’ve come to the right place. Simply continue reading to discover a handy list of some of the best foods to eat, in order to properly optimize your health.

Food to Optimize Your Health:

Coffee:

You may be surprised to discover that if you drink coffee on an everyday basis, you’ll decrease your chances of developing type two diabetes, heart disease and liver failure. As a bonus, you’ll also lower your risk of being diagnosed with Alzheimer’s disease. So there’s absolutely nothing wrong with indulging in a morning coffee, before you go to work each day. Try https://anthonysespresso.com/Coffee for some amazing coffee!

Gluten free meals:

If you follow a healthy, gluten free diet, you’ll improve your digestive health and will naturally increase your energy levels. Better yet, you should find that your cholesterol levels will improve, after a few weeks of following a gluten free diet. You can easily make the best gluten free meals.

Another key benefit of choosing to eat a gluten free diet is that you’ll remove unhealthy foods such as oily food, fried food and starchy food from your diet. Which should help clean up your diet.

Berries:

Berries are superfoods which are packed full of vitamins and nutrients. As an example. blueberries are rich in vitamin K as well as fiber. Berries also have more antioxidants than any other type of fruit. So you may want to start snacking on berries such as raspberries, blueberries and strawberries between meals. Alternatively you may want to sprinkle a handful of berries onto your cereal in the mornings. Especially if you pour a bit of natural Greek yoghurt onto your cereal.

Fish:

As you may know fish is naturally packed full of Omega 3. Which your brain needs in order to operate efficiently. Better yet, consuming Omega 3 can also help decrease your chances of developing heart disease. As a bonus fish is a low fat food, which will help you reach and maintain a healthy weight.

Leafy greens:

Leafy greens provide vitamin C, vitamin A and calcium as well as fiber. So it’s definitely well worth consuming side salads with your mains. As an example, if you prefer chicken breast or a serving of steamed fish, it’s well worth serving your chosen meat with a generously sized salad.

Nuts:

Hopefully you’re not allergic to nuts as they are jam packed with protein as well as monounsaturated fats. If you’ve never heard of monounsaturated fats, they are one of the healthiest types of fats and can help you brain function efficiently. Better yet, some recent scientific studies have shown that eating monounsaturated fats can also decrease your chances of developing heart disease. Some examples of some delicious nuts which you may want to add to your diet include pecans, almonds, walnuts, peanuts and hazelnuts.

So if you’d like to increase your energy levels and to lower your chances of developing diseases, it’s well worth incorporating a couple of the nutritious, healthy foods which are listed above, to your diet.

If you found this article helpful and want to learn more about Action Life Media, check out our About Page!

Tips To Be A Successful Player In Slot Games Online

Casinos have assisted gamblers to become rich and this has lead to the introduction of online casinos in the last decade. If there is anything that has brought massive changes in the lives of people, it is the internet. Gamblers have literally found heaven on earth, thanks to online casinos that are delivering a variety of games that are available in the online sites. If you are an amateur to casinos, you can try playing slot games. These are the easiest games when it comes to gambling online. Playing such games in online casinos does not need any huge investment. Many people think that they would have to gamble with a huge amount. That is not the truth. It all based on how much money you want to invest and how many games you can play in a day.

Surf Through The Games Before Playing

With casino sites having more than 100 casinos on one website, it is quite convenient to be in a confusion about which game to play. If you want to play slot games online, then prefer this genre and you find various varieties that deliver slot games. On the other hand, if you want to discover more and try some of the new games that are available, all you have to do is visit that specific casino and go through all the games that are there on the website. You will get a brief description of the games so that you have a rough idea of what to do. Furthermore, if you are searching for casino games, then prefer creditcardcasinos.jp

Do Not Be Greedy

As a gambler it is little convenient to fall prey to attractive bonuses and offers, but do not even think of disclosing any account information if you have not heard about an online casino website before. It would be wise to go through some of the popular blogs about the best online casino sites before registering for one. You would not want to lose your hard-earned money just because you did not do a background check on the site before you begin to play slot games online.

Playing casino games can be exciting, but the real money is when you play online slot games.

3 Ways To Better Manage Your Content Creation

For most businesses that take on their own marketing, creating content is one of the hardest things to keep up with. For content marketing to really be beneficial to you, you have to put a lot of work into strategizing, planning, creating, and promoting your pieces. Not only this, but then you also have to know how to place your content on your own website so that it works for you now and forever.

To help you with all of these issues, here are three ways to better manage your content creation.

Get The Right People On Your Team

While almost anyone can write something about a topic that they’re passionate about, it takes a different kind of skill to write a large amount of content so all tertiary topics related to your business or industry. Because of this, it might be a good idea to create a content team that you can lean on for your content creation.

When coming up with this team, Michele Linn, a contributor to the Content Marketing Institute, recommends that you find people who have a T-shaped knowledge base. What this means is that you get people on your team who have a wide knowledge about a lot of different topics related to your business while also having a deep knowledge about one important aspect of your business. With someone like this on your team, you should have no problem coming up with quality content ideas.

Cater To Your Publishing Channels

Although having a good starter idea for creating content can be very helpful, if you don’t have an end in mind for that content, you might wind up wasting a lot of your time and resources creating content that doesn’t really fit anywhere.

To address this problem, Justin McGill, a contributor to HubSpot.com, recommends that you think about where you’ll be publishing each piece of content before you create it and then cater your creation to that publishing channel. For example, if you have a piece that you think might perform better on Instagram or Pinterest, make sure you focus heavily on the visual aspect of your piece rather than just on the text.

Set Goals And Work Toward Them

To get the most out of your content creation, you’ve got to have some strategy in place. But before you can create an effective strategy, you also need to know what your goals are for your content.

According to Teresa Litsa, a contributor to Search Engine Watch, some of the goals for your content might include getting more engagement, promoting your brand or business, creating awareness, getting conversions, or situating yourself as a thought leader.

If you need to be better at managing your content and its creation, consider using the tips mentioned above to help you with this.

Newsletter

Facebook

Action Life Blog