Your e-commerce business isn’t functional without a proper online shop. Making decisions about digital payments becomes one of the most important things you do.
But there are millions of options to choose from. Which one works best? Which one is right for your business? We’re here to help.
In this article, we will share e-commerce tips in the form of the best digital payment options for your business website.
Find the Right Digital Payments Solution
When choosing digital payment methods and solutions for your e-commerce site, there are a few factors you should consider:
- Business needs
- Payment options
- Cost of solution
Firstly, you need to consider your business needs before searching for options. The solution you pick will have to fit those needs. Secondly, every customer will have different preferences when it comes to payment options. So, looking for a solution that supports multiple options is a great start. Lastly, determine your budget before starting your search. Solutions vary greatly in price and it’s helpful to know upfront what you can and can not afford.
Let’s dive into the five top solutions to get your research started.
1. PayPal
PayPay is the industry standard for accepting payments online from customers. This solution allows you to place a button on your website that directs customers to the PayPal gateway and checkout page. This page offers a variety of payment methods. Also, you can use PayPal to create and send payments as well.
Learn more about PayPal.
2. Square
Square is the main competitor of PayPal with transaction rates that are comparable to its rival. This solution offers a free online store site where you can sell your items or services. The items can be placed on your website and allow customers to complete payments. The company also offers a credit card reader if you need to accept payments in-person.
Learn more about Square.
3. Stripe
Stripe has a checkout platform that is designed to keep your customers on your own site, rather than redirect them to theirs. It’s one of the best business payment methods. You can accept payments from customers when Stripe is embedded into your platform. It also works on multiple devices with no extra effort on your part!
Learn more about Stripe.
4. Checkout by Amazon
This is one of the two products that Amazon offers for e-commerce payment solutions. When you have an Amazon account, you can place a code on your website. This code directs your customers to pay via the Checkout on Amazon. It’s a simple and straightforward solution with little cost.
Learn more about Checkout by Amazon.
5. Apple Pay
Although Apple pay works with iPhones, over 50% of the population is probably walking around with one of them. This is the primary digital wallet for iOS users and allows them to buy items with one click. Your customers can finalize payments on your website easily with a fingerprint scan or facial recognition. It does not get easier than this.
Learn more about Apple Pay.
Making a choice about digital payments is not easy. If you need to look at more options, then check out these payment solutions.
Give Your Customers Options
There is one piece of advice we want to share with you: give your customers as many options as possible.
It will be easier for your customers to pick which solution suits them best. This reduces the friction at your checkout process and results in more sales. And that’s the goal, isn’t it?
Check out the rest of our blogs for more e-commerce and business tips. You don’t have to take your business to the next level on your own!
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