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October 27, 2020 by: Miles

Top tips for creating a sturdy, damage resistant interior

If you are wondering how to make your home more accident proof, or you are someone who lives in a busy household with pets and children, then this article will give some helpful tips and tricks on how to ensure your furniture will not damage easily and how to eliminate potential hazards within your home.

Make sure your flooring is of high quality

It is important to make sure the flooring within your home is of a high quality, especially if your house hold is large and accident prone. Whilst there are many flooring options available, it is a good idea to rule out the rule of carpet, as carpet can tear, and it can be very difficult to remove stains from this material. If you have pets, carpet isn’t a good idea either, as cats in particular claw soft surfaces. Underfoot Flooring is a good place to start your search for new flooring, as they offer a variation of hard wearing floors with a decent warranty guarantee.

Leather sofas are the best idea

Leather is a very sturdy material, which isn’t prone to wear and tear. If you are looking to invest in a sofa that will last in your home for decades, then leather is the way to go. As explained previously, if you have pets, soft material furnishings are not a good idea and they will not last as long as leather. Children also like to climb and play on sofas, so if you are worried about the potential damage that could be caused, it will be of your benefit to consider using leather.

However, if you like many people are against using leather because it comes from an animal, faux leather works just as well as the real thing and many sofa companies offer their products in this material.

Avoid having glass objects in your home

Glass is a very fragile material and lots of at home disasters happen because of the fragility of glass. The best way to avoid potential mishaps and health hazards with glass is to avoid having glass in your house full stop. This of course doesn’t include glass windows or mirrors, but it isn’t necessary to have glass drinks glasses, vases and tables. Plastic and aluminium items are sturdier alternatives which are far more resistant than glass.

Avoid using a fire place

Fire is probably the worst hazard there is, although fire places served a great purpose in earlier years, there is no longer the need to heat your house by solely using a fire pit. If you don’t need to use fire to heat your home, then it is a good idea to stop lighting the fire as it is a big danger. If you really have to use a fire pit within your home, be sure to use a fire guard if you have pets and children to ensure no one is harmed by the flames.

Don’t wear outdoor shoes in the house

If you want to protect your flooring, the best way to prevent premature wear and tear is to not wear your outdoor shoes in the home. Not only does wearing outdoor shoes inside bring mud and dirt into the home, but shoes can scratch and damage the flooring, so if you want your floor to look great for as long as possible, avoid wearing shoes indoors. If people for instance, tradesman have to wear shoes inside your home, offer them shoe protectors to avoid any potential damages that their shoes may cause.

 

October 27, 2020 by: Miles

6 Factors to Consider Before Choosing Web Designers

As a small business owner, your website can be a great salesperson for your business or it can be offputting and turn potential clients and customers away. 

For this reason, many business owners opt to hire a professional web designer to ensure their website is designed to be effective and high-performing. While this is a great idea, it’s important to realize that not all designers are created equally. It’s essential to vet your designer to make sure you are choosing the right fit.

Fortunately, choosing web designers can be as simple as following a few tips during your search. If you are looking for a web designer, here are a few factors to consider.

1. Experience

One thing to consider is the web designer’s experience. You want to ensure the designer you choose can create the best site for your company. Ask about the designer’s experience with companies that have similar goals as you do.

2. Expertise

While many people can design a pretty website, you want to choose a designer who has the expertise to create a functioning site. Your designer should know how SEO works, the common reasons why to hire a web designer, and how a website can boost your business. Make sure your designer has the know-how to create a profitable site.

3. Reputation

While the internet is vast, the world of online business owners can be pretty small. For this reason, a quick Google search should give you an idea of a designer’s reputation. Look for trends, such as charging extra, ignoring deadlines, or being difficult to work with in general.

4. Design Process

Every designer has a design process they follow to create and build websites. While no design process is wrong, some may not fit with your working style and expectations. Talk to the designer about their process, to see how long it takes, how involved they expect you to be, and more.

5. Portfolio

One of the best ways to evaluate a potential web designer is to look at their portfolio. While your website should be unique, you can get an idea of what the designer is capable of from their portfolio. If you do not enjoy the style of their work, consider moving on.

6. Testimonials

Asking for references and reviews is a great way to get a first-hand account of how it may be to work with a specific designer. While these are from satisfied customers, you can still learn a lot from these reviews. As for testimonials to help you make your decision.

Consider These Factors When Choosing Web Designers

By following these tips for choosing web designers, you can make sure you will choose the right designer for you and your company.

Make sure you are considering experience, expertise, and reputation. You also want to ask about the designer’s process, portfolio, and testimonials. Most of all, make sure the designer you choose has a communication style that is a good fit for your personality.

Follow these tips and you’ll be well on your way to an attractive and effective website.

Don’t forget to browse our site for advice on advertising, business, technology, and more.

October 27, 2020 by: Miles

Start the School Year off Right: How to Find the Right Laptop

In California, there are about 150,000 students that need laptops for school, and across the country, those numbers are even higher.

If you’re trying to find the right laptop for school, you’re definitely not alone.

But what are you supposed to look for when trying to decide on a laptop? With how expensive they are, this is a purchase that you should take your time and research.

Thankfully, we’ve already got some information to help you get started, so keep reading!

Operating System

The most important thing you should consider when trying to find the right laptop is what operating system you want to use. When you buy a laptop, it will most likely come with one of these operating systems: Windows or Mac.

Windows is most commonly used across all kinds of brands, but the Mac operating system only comes with MacBooks and Apple Products.

Windows

Windows might be the most popular and flexible operating system because it runs on more models of PCs. Chances are that you probably used a Windows computer at some point, so you might like it and be familiar with it.

Windows actually makes their own laptops, and they’re good quality too. However, you might have to pay a little bit more in order to get it.

With Windows 10 (their latest update), you’ll be able to use all kinds of interesting features, like Cortana, your personal digital assistant. With that, you can use it to search your email or take down notes very easily.

The Microsoft Suite, like PowerPoint, Microsoft Word, and Excel will be able to run easily on Windows computers as well. If you’re going to be writing a lot of papers or giving a presentation, this might be the best option for you.

MacOS

On the other hand, if you’ve grown up with Apple products, you may be more familiar with the Mac operating system.

It functions similarly to Windows 10, but it has a completely different interface and setup. It may take a while to get used to, but it is a very powerful system.

Instead of Cortana to help you, you’ll have Siri, and it will also sync up with any of your other Apple Devices. Because of its sync-ability, you’ll also be able to FaceTime, send texts, or even make Apple payments from your laptop.

However, one of the biggest downsides of a Mac operating system is that it doesn’t have the capability to support touchscreens. So if you want a touch screen to take notes or draw, you’ll either need to get an iPad or a Windows computer.

Storage

Another thing you’ll need to consider is the storage space on your device.

Most newer laptops come with an SSD, which is the amount of storage that you’ll be able to have for your local devices. A computer takes about 2GB to run the basic tasks, and any applications or files you store on there will just take up more space.

Most laptops will come with at least 256GB of SSD, but some of them can hold up to as much as 1TB. When deciding what size to get, you should really decide how much you’re going to need to store on your laptop.

If you’re going to be storing a lot of files on a cloud system, you may be okay with the 256GB.

CPU and RAM

The CPU is basically like the computer’s brain, and it controls how everything operates. Because of that, you need to make sure you choose a good CPU.

The two main CPU providers are AMD and Intel, although Intel is more common. Intel comes out with all kinds of great updates and technology advancements, but AMD also offers cheaper pricing if you’re on a student budget. If you are on a student budget, make sure you check out lenovo.com for all kinds of great pricing and sales!

However, both of them are still effective and will ensure that you can get all your schoolwork done.

Another component to consider is the RAM. This will determine how fast your computer can handle certain tasks. If you’re just using it for basic school needs, you probably only need between 2 to 4 GB of RAM.

However, if you’re a graphic designer or will need to use a lot of apps and programs, you should probably get somewhere between 4GB to 8GB of RAM.

Portability

If you’re going to be going from class to class and walking across campus, you’ll probably want a laptop that’s not going to weigh your backpack down. However, if you’re going to just be taking online classes, you might be okay with getting something a little bit heavier and durable.

If portability is important, you should consider the main different sizes that laptops can come in.

11 to 12 Inches

These are some of the smaller and thinnest laptops that you’ll be able to find. These may not work well if you want to game or run large programs, but they are great if you just need it for simple tasks.

These laptops will normally weigh somewhere between 2.5 and 3.5 pounds, so it will fit perfectly in your backpack.

13 to 14 Inches

These laptops generally weigh under 4 pounds.

While they’re still small, they are normally the perfect balance between having everything you need while also not weighing a whole lot.

15 to 16 Inches

This is probably the most popular and standard size for laptops. However, depending on the brand you get, it could weigh between 4 to 5.5 pounds.

This laptop will have a large screen, but you may not want to get this one if you are planning on carrying it everywhere you go.

It’s also difficult to find Windows laptops that have 16-inch screens. If you want a 16-inch screen, you’ll likely have to purchase a Mac.

17 to 18 Inches

Lastly, you’ll have the larger of the laptops. This size of a laptop will have to stay at your desk all day, so if you’re going to be only taking online classes, this should work perfectly.

These types of laptops normally also have larger computing power, so you’ll be able to enjoy playing video games after all of your schoolwork is done.

Battery Life

If you’re going to be going from class to class, you may not have time to sit down and actually charge your laptop.

Thankfully, there are laptops out there that will last up to twelve hours, which should be enough to get you through the day. However, some of the older laptops will only have a battery that lasts a few hours.

Some of the main things that drain your battery is having a larger screen, a higher resolution, more processing power, or a faster hard drive can all affect your battery life. Make sure you take note that these are all things of what to look for in a laptop.

Budget

You’ll need to figure out how much you’re willing to spend on a laptop because this will help you narrow down which ones to look at.

If you want to buy a used laptop, you can normally find some decent ones between $200 and $500. However, if you’re willing to spend a little bit more, you can get one that is better quality, runs faster, has a good display, and will last you a while.

$350 to $600

If you buy a laptop in this range, you’ll likely be able to get an Intel Core i5 processor, which should be enough to run most programs. You’ll also get between 4 to 8GB of RAM, and at least a 500GB hard drive.

However, these laptops normally won’t have an SSD, but an actual hard drive.

$600 to $900

This is when you’ll be able to start finding the nicer laptops, including ones that have a metal finish instead of a plastic one.

You’ll be able to get an SSD as well, along with better screen quality.

$900+

While this may be a little bit out of your budget, this is where you’ll find some of the best laptops.

They’ll be both powerful and portable, and you’ll have perfect graphics and faster processors. These laptops will last you a lot longer as well, so they’re a great investment.

If you’re going to be spending this much on a laptop, make sure that you look at the particular one and read all the reviews you can about it before deciding.

Learn More About How to Find the Right Laptop for School

These are only a few things to consider when trying to figure out how to find the right laptop for school; however, there are many more specifications to look at.

We know that it can be overwhelming to try and wade through all of the new technology that’s out there, especially when you have so much homework that needs to be done.

That’s why we’re here to help make sense of it for you! If you enjoyed this article, make sure that you explore our website to find more articles just like this one!

October 27, 2020 by: Miles

How to Build Business Relationships With New Hires: A 5-Step Guide

Experts in Human Resources and talent development agree that professional success is based on your ability to build business relationships. In the case of managers and employees, interpersonal communication and positive interactions can create an atmosphere of trust. It also helps people feel like valued members of a team.

To motivate your team members, learn how to grow professional relationships. This article will provide a five-step process to develop effective and successful connections with your team.

1. Build Business Relationships With New Employees

The best way to ensure employees feel valued is to learn how to build business relationships from the moment they come on board. Establish an understanding of your role and their role. Outline their responsibilities and expectations, and give them a clear picture of how their performance impacts the rest of the team.

With nearly a third of the workforce feeling undervalued, it’s crucial to establish a sense of worth from the beginning.

2. Provide Specific Training

Every company has some type of orientation or onboarding procedure that is appropriate for every team member. But some employees have specialized skills or job expectations that require individualized training.

Salespeople, for example, are the lifeblood of any organization. They are responsible for generating new and ongoing business. Training them to be effective at sales is important, but teaching them to sell your product or service is essential.

Take the time to prepare sales training for new hires now rather than later. Help them understand the need to foster business relationships inside your company and with their clients. The longer you wait, the harder it will be for salespeople to be successful.

3. Show Your Appreciation

Goals and benchmarks are essential to help people understand what they are working to achieve. Equally important is showing appreciation for the effort to attain them and celebrating accomplishments when they exceed them.

Many employees spend more time at work than they do with their families. Show your thanks with notes of encouragement or a check-in meeting to review their successes. This takes very little of your time, but the goodwill it creates will pay dividends in the long-term.

4. Listen to Others

If you want to know how to grow business relationships learn to listen twice as much as you speak. Your employees and colleagues learn to trust you if you actively listen to what they have to say.

Listen to people without trying to finish their sentences or anticipating what they will say next.  Ask questions, when appropriate, to demonstrate you are engaged in the conversation. Allow the other person to speak until they are finished communicating all of their thoughts, ideas, or concerns.

5. Meet Your Deadlines

It’s easy for project timelines to slip or tasks to go undone when the workplace becomes chaotic or overwhelmed with demands. Always keep your commitments and meet your deadlines. If circumstances arise that prevent you from being able to, communicate a plan to achieve a new deadline.

Be a People Person

To build business relationships make personal connections and nurture them over time. It’s critical to make sure people understand their roles and responsibilities and have specific training to help them succeed. Being a good listener and keeping your commitments will endear you to your employees and your customers.

For more insight and advice on business relationships and professional development, explore the rest of our site.

October 24, 2020 by: Miles

8 Reasons You Need a Great Digital Marketing Strategy

Are you wondering why people aren’t flocking to your business? The question you should be asking yourself is, are you positioning your business to be in front of your customers?

A reported 81% of customers now do product research online before shopping. If you can’t get ahead of these people, they’ll never find your store.

You’re leaving a lot of money on the table if you don’t create a digital marketing strategy. Below are eight reasons why creating a digital marketing strategy is worth the effort.

1. Your Customers Are Searching Online

The number of people who spend their day going to stores and window shopping is coming to an end. People today like to research the products they buy before they make a decision. Why travel to a store when you can find everything you need without leaving the comfort of your home?

You need to be visible to people looking for products when they’re in the research process. Your digital marketing strategies will put your company in front of these people. If you don’t, you’ll lose potential sales to your competition who create a marketing strategy.

2. Learn About Your Customers

If all you’re doing is throwing up a few ads online and hoping for the best, you’re missing the point of online advertising. There is a treasure-trove of information on the internet. You can use this information to learn about your customers.

Learning about the people who buy your products is essential to creating better marketing materials. As you get sales from your ads, you learn about the demographics of your customers. Use this information to hone in your marketing strategy so you can create more targeted ads that get a faster return on your money.

3. Save Money

There is a lot of hesitation when companies venture into new marketing territories. People are afraid of wasting money and getting no value from their efforts. Luckily, that’s not the case with digital marketing.

Like most marketing methods, you likely won’t make money from your first round of ads. Your goal is to generate enough data to figure out what works with your audience online.

Once you can target your ads to the right people, digital marketing becomes a very affordable marketing engine that generates a great return on your money. The costs of digital marketing are worth the value you get once you optimize your ad campaigns.

4. Optimize Your Conversions

Many companies fail to understand that writing compelling ads are only one part of the digital marketing process. If you want to learn how to create a digital marketing strategy, you need to understand the art of conversion optimization.

Conversion optimization is the process of making small changes to your landing pages to see what happens. These changes can be anything from changing one word to changing the color of a button.

The goal isn’t to make sweeping changes. It’s to make small, incremental ones to see what increases your conversion rate. With a good strategy, you can improve your conversion rates by several percent across the board.

5. Interact With Customers

A digital marketing strategy isn’t only a way to get a customer and never hear from them again. Your plan will likely involve building social media channels on the internet. Each of your social media properties is a way for your customers to reach out.

Your marketing strategy will help people connect with your company on a more personal level. They can reach out when they have problems or interact with your business when you produce new content.

Doing this will help people feel more connected with your brand. It makes it more likely that they will think of your business the next time they need to buy a product you sell.

6. Target Mobile Users

You have a lot of options when in digital marketing when you’re a brick and mortar business. You don’t only have the opportunity to target people based on their specific demographics. You can also target people by their location in the real world.

One of the most significant issues for local stores is finding customers who are close to their location. It’s easy to find them when they’re in the comfort of their own home. The problem with this is that they typically aren’t in a buying mood.

Local operations can use geofencing technology to target people when they are out and about during the day. Since someone is already local to your area when they see your message, they will be more likely to visit your store if you send them the right messaging.

7. Retain Your Customers

Attention is everything in the online world. With all the distractions online, it’s hard to keep people’s attention for an extended period. An excellent digital marketing plan will help you do this.

Engaging content is critical if you want to keep people focused on your business. You can do this by creating videos, blogs, and social media content.

Doing this will help build trust with your customers. People will know you as the authority in your industry. It reduces the friction people have when buying from unknown stores.

8. Increase Your Reach

Selling to people outside of your local area might seem out of reach if you’ve never done it before. After all, it’s easy to put a sign in a window and have people walking buy come into your store.

The good news is that you can drastically grow your business online with nothing more than a website. Technology has advanced enough to make it possible for regular people to set up shop online in a few minutes.

Your digital marketing strategy will help you grow your business outside of your local area by sending traffic to your website. Expanding your reach will reduce your risk and help you stay afloat during hard times.

Start Your Digital Marketing Strategy Today

You can’t afford to not market yourself online in today’s world. More people than ever use the internet to search for products. Create a digital marketing strategy today, so you have a way to put your products in front of these people.

If you enjoyed this post, head back to our blog. You’ll find more digital marketing tips that will help you find more customers.

October 24, 2020 by: Miles

How Much Does It Cost to Furnish a House? A Basic Guide

Everyone wants to live in a fully-furnished home, but how much does it cost to furnish a house? For a full answer to that question, keep reading.

How Much Does It Cost to Furnish a House

That’s the question on everyone’s mind these days, isn’t it? As more and more people move into new houses during this time of unprecedented transition, new homeowners want the most beautifully-furnished home for the lowest price.

Let’s start with the living room. Its big-ticket item, a sofa, will run you about $1,024. A TV stand, end tables, and a coffee table will cost you $760 total. Budget about $290 for an area rug.

Now, to the bedroom. A more affordable mattress and boxspring are $572. The average high-quality mattress will set you back $2,500.

Or you could get yourself a mid-range mattress for about $1,536. Your bedroom set of furniture – including a dresser, nightstands, and bed frame – can cost you anywhere from $1,620 to $5,500. The average price of the mid-range version of this furniture set is $2,050.

And we’re off to the aromatic kitchen and dining rooms. A dining table and set of chairs will only run you about $1,118. Choose from an incredible range of Saarinen Tulip Tables and Chairs.

You’ll get counter and storage space already outfitted in most kitchens, but you should still budget $135 for more kitchen storage and shelving.

More Fun With Furnishings

Taking things outside to your patio or balcony, weather-resistant furniture will set you back about $470. A grill will cost you around $300.

Let’s go back inside to focus on cheaper furnishings. Isn’t cheaper stuff a relief?

Put the finishing touches on your living room with a decorative curtain rod and drapes for only $90, depending on the style. You’ll need at least $10 for plants to add some life (literally) to your home.

In your home’s ever-important bathroom(s), buy some extra storage for your toiletries and towels for only about $90. A stylish shower curtain can be yours for about $32.

Back to the kitchen, where a starter set of pots and pans will run you about $180. A trash can costs about $20.

Returning outside to the balcony, strings of decorative outdoor lighting go for an average price of $30. A mini herb garden is about $35.

All told, your grand total for apartment furniture is $8,176.

You can reduce that number by reupholstering a sofa (instead of buying a new one), getting home decor on Etsy, and investing in your lighting.

Furnishing Doesn’t Have to Be Expensive

How much does it cost to furnish a house? As you can see, furnishing isn’t exactly cheap, but it sure doesn’t have to be expensive.

Just follow the guide above and you’ll be well on your way to an affordably but lavishly-furnished home. Your house will feel like a cozy, inviting, home sweet home.

For more stellar advice for your home, visit our site’s Home & Garden section.

October 24, 2020 by: Miles

The Best Strategies for Ensuring HIPPA Compliance

Your patients’ data is some of the most precious information you will handle, so you need to have a plan in place to protect and recover that data.

If you don’t consider the various risks, your hospital may join the growing list of healthcare data breaches. Before you become the next victim of a cyberattack, you need to ensure your hospital meets HIPAA compliance.

If you’re unfamiliar with this act and its requirements, it’s time for you to take a more serious approach to data security.

Are you ready to revamp your security systems and strengthen the trust of your patients? Read on to learn how HIPAA compliance can bring your hospital up to speed with a more interconnected world.

What Is HIPAA?

The Health Insurance Portability and Accountability Act (HIPAA) establishes patient health information practices.

According to the law, doctors and hospitals are allowed to update their technology to best protect patients’ data. But these healthcare entities cannot release patient information without the patient’s consent.

This is why data breaches are a major concern for HIPAA compliance.

But what is HIPAA compliance? Feel free to look into a HIPPA phone number or read up on compliance rules to keep your healthcare practice in the know.

How to Meet HIPAA Compliance

Now that you’ve learned a little bit more about HIPAA, you’ll want to avoid the consequences of leaving your patients’ data unprotected. Here are a few steps you can take to make sure you meet HIPAA standards.

Look for Loopholes

If you want to understand how to be compliant with HIPAA laws, you need to first find out how you’re falling short. Admitting weak spots may be the last thing you want to do, but you have to identify a problem before you can fix it.

Information is most vulnerable when it’s moving, so consider all the forms of communication you use to transport patient data.

Emails, text messages, and other digital methods can serve as opportunities for hackers to get a hold of digital information.

And don’t forget about physical copies of information your practice deals with. Any printed forms serve as more ways for people to obtain information. If patients bring in physical information or fax papers to you, how do you handle these copies?

Once you pinpoint possible loopholes in the system, you can develop solutions to provide your data with more protection.

Set Policies in Place

To reach HIPAA law compliance, you should create a plan that addresses both digital and physical information. Your plan should include best practices for storing and transferring patient data.

For digital information, consider ways to encrypt your data. You can do this by implementing algorithms and software. Now, you might hesitate at spending money on technology, but there are various options for you to choose from.

As for physical information, set up policies for how to handle paper copies appropriately. Don’t leave documents lying around, and make sure you shred documents when disposing of them.

Digital information can also benefit from healthy practices, such as logging off computers that are not in use.

Consider all the ways in which you move and store information, so you can cover all your bases and better secure patient data.

Train Your Staff

Introducing new software and technology can be a pain, and your staff will need time to pick things up. However, the last thing you want is for slip-ups to occur because your staff didn’t know how to use the software.

Training your staff will cost you some workdays, but it will cost you far more if a data breach happens due to silly mistakes. One of the best defenses against cyberattacks is an informed healthcare staff who knows how to operate your software.

So if you haven’t already, set up fresh training procedures for your staff to follow. New technology won’t do much if your staff doesn’t know how to execute basic tasks.

Have a Back-up Plan

No matter how many safety precautions you take, there is no such thing as a full-proof plan. Instead of crossing your fingers and hoping for the best, you need to prepare for the worst possible scenario.

While cyberattacks should be on your radar, you should also consider your surroundings. You never know when a freak accident will happen.

Is your location susceptible to earthquakes, floods, and other natural disasters? What will you do if the power goes out? And if someone does hack your data, will you have another copy to avoid permanent loss?

Backing up your data is a crucial precaution that allows room for error and enables flexibility. When a data breach happens, you need to have a plan in place.

Remember, planning for the worst will not weaken patient confidence. In fact, people can rest a little easier knowing you have a strategy for enduring times of crisis.

Be Transparent

As you transition to new technology and update your procedures, you need to keep your patients informed every step of the way. This is their information you’re handling, so patients have a right to know what you’re doing to protect it.

After all, what is HIPAA without transparency?

Again, letting patients know you need to make changes isn’t a sign of weakness. Implementing improvements means you care, and patients will trust you more for keeping them in the loop.

Make Security a Core Value

Patients rely on you to keep some of their most valuable information secure, so you need to own up to that promise and reward their faith in you. HIPAA compliance demands healthcare practices make this promise a part of everything they do.

Don’t view HIPAA as just another government law. View it as an attitude that supports your mission to give patients the best care possible.

To continue this mission, you can learn more about the ways technology can help your practice remain secure in the digital age. And be sure to check out our technology section for more tips to keep you informed of the latest digital developments.

October 23, 2020 by: Miles

4 Tips on Using Social Media Marketing for Restaurants

Social media is one of the best ways to get the word out about all businesses, but especially for restaurants. That’s because there are 3.8 billion people across the globe are using social media, meaning your target audience is out there.

You might still be wondering, what are the best ways that you can use social media marketing for restaurants.

We’re here to help you spread the word about your restaurant on social media.

Make sure that you keep reading for our guide to four tips on using social media marketing for restaurants.

1. Go Behind the Scenes

Social media gives you an advantage because you can show off different types of foods. But, what about going behind the scenes at your restaurant?

People don’t normally get the opportunity to see what goes on behind the kitchen door at restaurants. This is the perfect way to draw customers onto your social media page and into your restaurant.

You can advertise with Instagram by showing them an in-depth look at what happens in the kitchen. A good idea is to talk about food safety, so people feel safe coming to your restaurant during the uncertain year we are having.

2. Engage With Customers

Whether you’re marketing with Facebook or advertising with Instagram, one of the number one things you need to remember is engaging with your customers. As a business, whenever you post content, people are going to interact with you.

You should do your best to reply as fast as you can. When you talk to customers on social media you are building a relationship with them.

They will see that you took the time to reply to them. Doing this will make them more likely to want to come and try your food.

3. Give Your Restaurant a Voice

One thing that a good social media strategy does is give your restaurant a consistent voice. Before making your first post, you should figure out what type of voice or personality you want your restaurant to have.

Will you be bubbly, professional, sarcastic, cheerful, or something else? There are tons of different personas that restaurants can take on but you want to stay consistent.

Your restaurant’s voice is how you should make all your posts and even how you can talk to customers. Make sure you choose a voice that your target audience will respond well to.

4. Repost User Generated Content

Another great thing about social media is having other people create content for you.

If a big group of friends goes out for a drink on Friday night and they take a photo talking about how great your restaurant is, then be sure to repost it. Doing this is a free advertisement for you and reposting it is a way to show appreciation.

Plus, when another customer sees that you reposted someone else’s photo, then they will be more inclined to take their own photo. They might choose to take an aesthetically pleasing picture of their meal and post it on their feed. They will tell their followers how good the food is.

You should also repost this photo and thank them for coming. This is a great way to get free advertisement and show your customers that you care on social media.

Social Media Marketing for Restaurants

Restaurants have an advantage when using social media. That’s because everyone wants to look at pictures of delicious food!

There are tons of different tips and tricks you can use when social media marketing for restaurants. Be sure to try out some of our advice in your marketing plan to help draw in customers.

Our blog has lots more articles on business, technology, and finance. Make sure that you bookmark our page so that you can always come back for more.

October 23, 2020 by: Miles

How Can I Choose a Dependable Waste Removal Service?

The United States generates a lot of trash. The Environmental Protection Agency states that 267.8 million tons of Municipal Solid Waste (MSW) were generated in 2018. That number keeps climbing, as well, increasing from 262.1 million tons in 2015.

With increasing amounts of solid waste to contend with, waste management services are essential. It also means it can be more costly, as well. Americans were spending $12.1 billion on waste management services as of 2019. Clearly waste management isn’t cheap!

We’re going to show you how you can get the best waste removal service possible for the least amount of money.

How To Find The Right Waste Removal Service

There are numerous reasons that finding the right waste removal service is so important. It’s important for the environment, first and foremost, as waste management services usually collect recycling, and sometimes even compost, along with solid waste that’s meant for the landfill. It’s important that trash be collected on a regular basis, as well, as trash and recycling can be scattered all over creation due to inclement weather or scavenging.

Trash becomes litter, at that point. These solid wastes can then be leeched into the soil, where it can taint the ground itself as well as the water table.

Scattered garbage is unsightly, as well. This is another reason that finding the right trash removal service matters so much. You need your garbage to be collected on a reasonable timetable for your particular needs. Otherwise landfill waste and recycling can overflow, causing pollution and acting as an eyesore.

Improperly collected garbage can even become a health hazard, in some instances. Some trash can be physically dangerous, from broken glass to cords or twine that could act as a tripping hazard.

Last but not least, finding the right waste removal service is important for your pocketbook. You don’t want your trash to be collected too regularly, making you pay for services you don’t need. Not having your garbage collected often enough can end up costing you money as well, however. Perhaps you need to pay somebody to clean up garbage that’s been scattered about. Or, in the worst case scenario, you could left with medical bills or even legal fees.

With all of that in mind, here are some things to keep in mind to help you selected the trash disposal service that’s right for you!

Reliability

The first and most important thing in choosing the right waste management service is finding one that you can count on. Reliability is even more important for trash removal than nearly any other utility, apart from maybe electricity. You could probably get by without water or gas for a few days if push came to shove. Missing a trash collection or two could mean being up to your chin in overflowing trash, with all of the problems that come with it.

This means you need to find a trash collection agency you can trust. You should research a waste management service like you would any other business. Start by browsing local job listing sites like Angie’s List or Yelp. Look around at the top rated trash management companies in your area. You should cross-reference those reviews, as well, against another review site. This will help you verify that these reviews are legit.

As with any other business, word-of-mouth recommendations are also invaluable. You should ask other people who work in a similar sector what waste management company they use to see if they have any they could recommend. These reviews are guaranteed to be reliable and trustworthy as they’re not going to be sponsored or paid reviews.

Types Of Waste

Residential and commercial aren’t the only industries that need a trash removal service, of course. Construction companies often need to remove debris, as well. This is especially true if there’s any kind of demolition going on.

If you’re doing a construction or demolition project, you’ll need to check and see if the waste management company handles individual projects rather than having an on-going contract. Check and see if they rent out industrial dumpsters. If they do, see what kind of capacity they offer and use that to approximate a budget for trash removal.

You might want to see what kind of sustainable options they have, as well. Some industrial debris removal companies offer the option to recycle construction materials. Construction waste management companies sometimes specialize in removing and recycling industrial debris. Check out Hcienv.com for an example of what these services can look like.

Some examples of specialized waste that may need a dedicated removal service include:

  • Concrete waste
  • HVAC debris
  • Demolition debris
  • Tank removal

Price

Of course, cost is going to be the deciding factor on choosing a waste removal service for a vast majority of people. In today’s hyper-competitive world, we need to save money wherever we can. No one wants to spend unnecessary money when they don’t need to.

Getting the best price on a trash removal service isn’t that dissimilar to any other expense. It does take a bit of work, but it’s more than worth it.

Start by getting a number of bids and offers from a variety of local waste management businesses. Make sure to include dumpster rental and trash hauling services to see what they charge. You should also ask other people you know in your industry and sector to get an idea of what they’re paying.

Don’t neglect smaller or independently-owned businesses, either. Many of the largest trash removal services count on the fact that business owners don’t want to read the fine print on a waste removal contract. They’re counting on you just wanting it taken care of so you don’t have to think about it any longer.

Don’t be afraid to play hard ball, either. Once you’re armed with some actual concrete data and facts, you’ll be well armed to negotiate to get the best possible price. Don’t forget to go over the contracts and bids with a fine-toothed comb, as well. Saving 15% on a two-year contract with a 10% price increase each year means you end up losing money in the long run.

Some waste management companies will offer special incentives to entice new customers, as well. You can leverage those deals for some massive savings, also.

Dumpster Size

Another thing you should keep in mind when seeking out a trash removal company is what size of dumpster you actually need. These are the kinds of details that business owners often overlook, especially if they’re not on the premises that often.

It doesn’t matter how full a dumpster is to the company that’s emptying it. They’ll be just as happy to empty a dumpster with one piece of paper in it and charge you full price.

As we said before, business owners need to save money wherever and whenever they can. You should do a cost analysis of your trash removal expenses to see if you’re really getting the best deal possible.

Say, for instance, you run an apartment complex that’s renting out an 8 cubic yard industrial dumpster. Odds are good that you don’t need that much capacity. A smaller dumpster, like you might see outside of a storefront or restaurant, would most likely suffice. It’s likely to cost far less than a dumpster used to demolition houses!

If you already have a contract for waste removal, odds are good that you signed up for this contract years ago. Your trash disposal needs have likely changed in that time. So has the industry in your area, no doubt.

If you already have a trash disposal contract, it’s time to go over it again. There are likely any number of ways that you could save money, from switching providers to downsizing your dumpsters to reducing how often your trash is collected!

Trash disposal isn’t the most exciting subject on the planet. It can be, though, when you think about it in the right way. After all, who doesn’t love saving money? And how often do you get to save money and the planet at the same time? Taking the time to investigate waste management services is one of those rare moments in life that is a win-win for all parties involved!

Looking For More Business Advice?

There’s never been a more exciting time to be in business! Powerful new technologies are hitting the market each and every day, giving smaller and independently-owned businesses access to tools previously only available to Fortune 500 companies.

Whether you’re looking for advice on how to save money on waste removal services or the latest news on SaaS, you’ll find something to inspire and inform! Browse the rest of our Business articles to get even more business inspiration!

October 20, 2020 by: Miles

5 Unexpected Benefits of an Eames Chair

Are you sitting down?

Americans are sitting for more than ever before. Thanks to sedentary jobs, it’s normal for someone to spend half of their entire day, sitting down. After all, the typical office worker sits for at least 15 hours, every single workday!

Since you spend so much of your life sitting down, you should consider investing in the best office chair possible. In this article we’ll review some of the biggest benefits you’ll enjoy by using an Eames chair for your office. From functionality to style, these chairs seem to have it all.

Read on to learn the top 5 benefits of Eames lounge chairs.

1. Enjoy a Modern Look

For starters, getting an Eames Chair means you’ll be adding both a modern and timeless piece of furniture to your collection. For instance, the Eames modern lounge chair provides a new take of the 19th-century club chairs. The stylish design is sure to draw all of the right types of attention.

2. Variety of Styles and Colors to Choose From

One of the things I never knew about the Eames chair is that it the company offers a lot of different styles and colors. You can choose to get a luxurious Eames lounge chair, or a more simple Eames office chair.

For the lounge chairs, you’ll be able to enjoy choosing between colors such as all-white leather options, or sleek black leather chairs. If you’re getting an Eames desk chair, take your time as you choose between colors like cream, antique brown, black, and white.

Eames also offers a variety of materials for their desk chairs. For instance, there are aluminum, wood, metal mesh, and molded plastic options available for purchase.

3. The functionality of an Eames Lounge Chair

The Eames lounge chair and ottoman are one of the best chairs on the market when it comes to functionality. Here are some of the top features you’ll be able to enjoy:

  • Reclining features
  • Angled legs
  • 5-legged base
  • Lightweight

The smart design makes it possible for you to adjust the chair so you’ll be comfortable in virtually any seating position.

4. Long-Lasting Investment

When it comes to purchasing an Eames lounge chair or desk chair, keep in mind that you’re making an investment. The chairs are designed with a low maintenance design that can truly withstand the test of time. If your chair gets damaged in any way, it’ll be easy for you to repair it on your own.

5. Sit Comfortably All Day Long

The leather used in Eames lounge chairs isn’t just stylish, it’s there to provide you with the ultimate comfort. Along with the supple, rich leather, you’ll also be supported by the precise padding. Finally, the curved wood design helps you achieve the best seating positions for your body, to stay comfortable all day long.

Make Your Office Complete With an Eames Chair

Which one of the benefits in this article excites you the most? Are you looking forward to having a sophisticated, stylish chair to complete your office setup? Or are you ready to finally have a chair that’s made with your comfort in mind?

Don’t wait to give your body the support it needs. Go ahead and start shopping for an Eames Chair today. For more ways to feel great, read another one of our articles.

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About Us

I’m Miles, the editor and creator of this blog. I am a big nerd for anything tech related and I have also developed a big passion for photography and film. I discovered this passion after taking a course in school and ever since I have fallen in love with capturing everything from sports, to travel, to cars, and much more Read More…

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About Us

I’m Miles, the editor and creator of this blog. I am a big nerd for anything tech related and I have also developed a big passion for photography and film. I discovered this passion after taking a course in school and ever since I have fallen in love with capturing everything from sports, to travel, to cars, and much more Read More…

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